What is Perci?
Perci is an Amazon listing optimization tool that generates, optimizes, and publishes product listings at scale. Sellers import ASINs or enter product information, and the platform handles keyword research, copy generation, compliance checks, attribute completion, and direct publishing via the Amazon API. It supports bulk processing across entire catalogs, listing translation and localization for international markets, Walmart listing generation, A+ Content creation, and SEO rank tracking.
Features & Benefits
- Amazon listing generation – Create new product listings from scratch using ASIN import or manual product entry, with AI-generated titles, bullet points, descriptions, and attributes optimized for Amazon search and RUFUS AI.
- Amazon listing optimization – Update existing listings with new keywords, benefit-driven copy, and compliance fixes. Includes before/after comparison and automatic handling of child variations.
- Keyword research – Auto-generate root keywords and identify high-traffic, high-converting search terms for any Amazon marketplace or country.
- Auto competitor research – Automatically identify top competitors in each product category relevant to the specific listing being optimized, informing keyword targeting and copy positioning.
- Custom brand models – Generate listings using brand-specific guidelines, formatting rules, and language preferences for consistent output across all products.
- Bulk listing processing – Optimize, audit, and update thousands of product variations simultaneously, fixing keyword gaps and compliance issues across entire catalogs.
- Listing attribute auto-completion – Detect missing product attributes and fill them automatically to improve search visibility and RUFUS AI discoverability.
- Amazon compliance checks – Scan listings for Amazon policy violations and apply best practices before publishing to reduce suspension risk.
- Direct publishing via Amazon API – Sync the Amazon account and publish listing updates or draft new listings directly without manual copy-paste.
- Listing translation and localization – Translate listings into any language and generate local SEO keywords for each country marketplace, with bulk translation across entire catalogs.
- Walmart listing generation – Convert Amazon listings to Walmart-formatted listings with market-specific SEO and one-click publishing.
- A+ Content generation – Generate Amazon A+ Content to enhance product detail pages with enriched brand content.
- SEO rank tracking – Monitor organic keyword rankings, sales, and conversion data with automatic tracking tied to listing update history.
Real-World Applications
Amazon sellers managing large product catalogs may use Perci’s bulk processing to audit and update thousands of listings simultaneously. Rather than updating each product manually, a catalog manager can run a compliance audit across all SKUs, identify keyword gaps, and push updated copy via the Amazon API in a single workflow. This kind of Amazon listing optimization at scale is practical for agencies and brands with hundreds or thousands of active ASINs that need regular content refreshes.
Brand owners expanding into international Amazon marketplaces may use the translation and localization features to adapt their existing listings for new countries. Perci generates localized SEO keywords specific to each marketplace rather than translating keyword lists directly — search behavior varies by country, and Amazon listing optimization for the German or Japanese marketplace requires different keyword targeting than US listings. A seller entering a new market can produce compliant, locally optimized listings from existing English copy without hiring local copywriters.
Amazon agencies managing multiple client accounts may use Perci to standardize and scale their listing optimization workflow. The before/after comparison view makes it easy to review AI-generated changes before publishing, and the direct API publishing removes manual steps from the client delivery process. Agencies working at volume benefit from the bulk audit capability, which surfaces compliance issues and optimization gaps across entire client catalogs without manual review of each listing.
Sellers launching new products on Amazon may use the listing generation workflow to build complete, search-optimized listings from ASIN import or product details. The platform auto-completes missing attributes, applies Amazon listing optimization best practices, and structures listings for RUFUS AI and standard search visibility from launch. Sellers expanding to Walmart can convert existing Amazon listings to Walmart format with one click, reaching a second marketplace without rebuilding content from scratch.
