What is Pixa?
Pixa is an AI photo editor built for creators, marketers, and businesses that produce visuals every day. It covers the full production cycle: edit existing images, generate new ones from prompts, and ship production-ready output without switching tools. The AI photo editor handles both still images and video, from background removal and retouching to AI-generated ads and character-consistent video content. Pixa runs on web, iOS, and Android, and also offers and API.
Features & Benefits
- Background Removal: Remove backgrounds from images and videos using a proprietary model.
- Image Upscaling: Upscale images up to 16x resolution with a choice of models.
- Image Expand: Extend an image beyond its original frame using a proprietary AI tool.
- Retouching: Erase or replace specific areas using AI-powered generative fill.
- AI Shadow Generation: Add precise, realistic shadows to product images.
- AI Image Generator: Generate images from text prompts.
- AI Video Generator: Generate video content from text prompts.
- Product Showcase: Produce studio-grade product imagery from a single prompt.
- AI UGC Ads: Create talking-head promotional videos without a studio.
- Personas: Build custom AI personas that stay consistent across images and videos.
- Character Consistency: Maintain the same character appearance across all generated content.
- Creative Agent: Describe a task in plain language and let the agent plan and execute it automatically.
- Batch Editing: Apply edits across hundreds of files in one operation.
Real-World Applications
E-commerce teams shooting products on a budget can use Pixa as their AI photo editor to turn raw shots into clean, listing-ready imagery. Background removal, shadow generation, and batch editing can handle hundreds of SKUs in the time it would take to manually process a handful.
Building a personal brand means producing a lot of content, often alone. The Personas and Character Consistency features let a creator generate images and videos where their character looks the same every time, making the AI photo editor a practical alternative to repeated shoot days.
Marketing teams adapting visuals across multiple formats and channels can use the Expand and Product Showcase tools to reframe and regenerate assets without going back to a photographer. Prompts replace briefs, and output is production-ready.
Developers building visual tools or content platforms can pull background removal, upscaling, and generative fill directly into their own products through the API, skipping manual integration work entirely.
