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🎬 How to Use Hailuo AI’s Face Reference Feature to Create Custom Videos

Hailuo AI is a video generation tool that offers great customization. Creating personalized AI videos is easy with Hailuo AI’s Subject Reference Model. This feature lets you upload a face photo and generate a character that moves and acts based on your written ideas. It’s perfect for fun projects, storytelling, or making unique social media content.


📸 Step 1: Get Your Face Photo Ready

Before anything else, you need a clear photo of the face you want Hailuo AI to use. This image helps the AI build your video character.

✅ Good Photo Checklist

  • Only one person in the photo
  • Face should be facing the camera or slightly turned
  • Bright, even lighting (no harsh shadows or overexposure)
  • No heavy filters, stickers, or blurs
  • Minimum size: 120×120 pixels; file size under 20MB

💡 Tip: Think of a passport-style photo—natural, clear, and centered.


🖼️ Step 2: Upload and Set Your Character

  1. Go to the Hailuo AI website and click “Try Now.”
  2. Choose the Subject Reference Model.
  3. Click “Add Reference Character.”
  4. Upload your face photo.
  5. Write a short prompt (more on that below).
  6. Click Create and wait for the magic to happen!

✍️ Step 3: Write a Great Prompt

A prompt tells Hailuo AI what should happen in the video. It’s like giving your character a script and setting.

🪄 Simple Prompt Formula:

Main Character + Scene + Action

Examples:

  • A boy dances in a glowing forest.
  • A woman in a red coat walks across a snowy street.
  • A cat sits on a windowsill as it rains outside.

💡 Keep the story about one main person for the best results.


🎥 Want More Control? Try the Advanced Prompt

You can add extra details to make your video look more professional.

Advanced Prompt = Character + Scene + Action + Camera Style + Mood

Examples:

  • A man jogs along a beach at sunset. The camera follows from behind. The sky is orange and peaceful.
  • A girl looks out of a bus window at night. The camera zooms in slowly. The atmosphere is moody and quiet.

📐 Helpful Prompt Tips

  • Be specific: “A happy girl” is better than just “a girl.”
  • Use clear actions: walking, jumping, dancing, looking, etc.
  • Add camera moves or feelings if you want a movie-like effect.

💡 Bonus: Using Multiple Characters

You can describe more than one person, but be clear!

Example:

“A young girl (age 10) talks to an old man (age 70) in a quiet park.”

This helps Hailuo AI know who is who.


🚫 Common Mistakes to Avoid

  • Photo has multiple faces 👉 won’t work
  • Face is blurry or blocked 👉 AI can’t detect features
  • Prompt is too vague 👉 Result might be random

✅ Final Tip: Mix It with Your Creativity!

Hailuo AI does the tech part, but the best videos come from your imagination. Combine a strong photo with a clear prompt, and you can make videos that feel alive.


Start creating today and turn any face into a character that moves, speaks, or expresses emotions—all powered by Hailuo AI.