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QoQo AI: AI-Powered UX Design Companion

QoQo AI UX companion


QoQo AI is an AI-powered tool designed to assist UX designers in the early stages of the design process. By leveraging artificial intelligence, QoQo AI generates user personas, journey maps, UX writing, and interview scripts, providing designers with a broad and organized understanding of their target audience and design requirements. This tool aims to streamline the user research and discovery stage, saving valuable time and effort for design agencies, organizations, startups, and individual designers.

Features & Benefits

QoQo AI offers several key features that cater to the needs of UX designers. Here are the notable features and the benefits they provide:

  • Persona Generation:
    • QoQo AI analyzes vast amounts of public data to create accurate and comprehensive user personas.
    • Benefits:
      • Obtain a deep understanding of user goals, needs, motivations, frustrations, and tasks.
      • Build personas quickly and efficiently, saving time and resources.
      • Enhance the design process by aligning it with user-centric insights.
  • Journey Mapping:
    • QoQo AI generates detailed user journey maps based on input personas and scenarios.
    • Benefits:
      • Quickly identify the phases, tasks, mindsets, pain points, and opportunities within user journeys.
      • Reduce research time and obtain initial insights for designing effective user experiences.
      • Use journey maps as valuable reference points throughout the design process.
  • Chat Assistant:
    • QoQo AI serves as a helpful companion, assisting designers in generating clear and concise UX copy.
    • Benefits:
      • Craft messaging that resonates with the target audience, resulting in a seamless user experience.
      • Avoid mismatches between text and design, improving the effectiveness of design elements.
      • Enhance clarity and effectiveness when testing designs with real users.
  • Interview Discussion Guide:
    • QoQo AI aids in the generation of user interview scripts, helping designers save time and reduce research costs.
    • Benefits:
      • Receive suggestions for interview questions tailored to specific personas and topics.
      • Validate assumptions, gather insights, and uncover hidden angles during user interviews.
      • Stay focused and on track by following the suggested interview script.
  • Research Data Privacy:
    • QoQo AI ensures the privacy of your research information by not sharing or using it for training without explicit consent.
    • Benefits:
      • Maintain control over your research data and sensitive information.
      • Safeguard confidential research findings and prevent unauthorized use.

Real-world Applications

QoQo AI finds application in various real-world scenarios, assisting designers in different domains. Here are some examples:

  1. Design Agencies:
    • Design agencies can leverage QoQo AI to save time in the user research and discovery stage.
    • Benefit: Compete effectively by saving time without compromising on user experience quality. Gather insights swiftly from public knowledge, facilitating meaningful design creation without relying on generic placeholder text like Lorem Ipsum.
  2. Organizations and Startups:
    • QoQo AI helps organizations and startups speed up the discovery process and reduce time to minimum viable product (MVP) or design drafts.
    • Benefit: Increase the design team’s knowledge and capabilities in UX without relying solely on internal experts. Overcome limited resources and budget constraints by utilizing quick and actionable data.
  3. Individual Designers:
    • QoQo AI enables individual designers to save time and take on more projects.
    • Benefit: Gather insights efficiently from public knowledge, produce meaningful designs, and generate new ideas. Expand opportunities for UX work without the burden of time-consuming research.

These examples demonstrate how QoQo AI can be a valuable asset to designers in different professional contexts, streamlining their workflows and enhancing their design outcomes.

Pricing & Discount

QoQo offers a simple pricing model with clear value:

Monthly ($15)Yearly ($150)
DiscountSave 25% for a limited timeSave $90 with yearly subscription
License1 license, unlimited use1 license, unlimited use
FeaturesPersona generation, Journey mapping, Chat assistant, UX copywriting assistant, Interview discussion guide, Research data privacyPersona generation, Journey mapping, Chat assistant, UX copywriting assistant, Interview discussion guide, Research data privacy
Trial7-days free trial7-days free trial


Although QoQo AI provides valuable assistance in the early stages of the design process, it’s important to be aware of its limitations:

  • Contextual Limitations:
    • The UX tool relies on publicly available data and might lack specific context if there are no qualitative publications about a particular subject.
    • Users should combine QoQo AI’s insights with their own user research to gain a comprehensive understanding of their target audience.
  • Human Expertise:
    • QoQo AI is designed to complement user research, not replace it.
    • It’s essential to recognize that human designers bring valuable expertise and critical thinking that AI cannot fully replicate.
    • Users should leverage the AI as a companion tool, enhancing their own skills and knowledge.


Users considering QoQo AI might have concerns related to various aspects of the tool. Here are some potential concerns:

  • Data Privacy:
    • Users may be concerned about the privacy and security of their research information.
    • QoQo AI assures users that their research information is not shared or used for training without explicit consent.
    • It’s important for users to review and understand the privacy policy to make an informed decision.
  • Usability:
    • Users may have concerns about the usability and user-friendliness of the QoQo AI interface.
    • It’s advisable for users to explore the tool’s documentation, tutorials, or trial version to assess its usability and compatibility with their workflow.
  • Compatibility:
    • Users may wonder if QoQo AI integrates with their preferred design tools or platforms.
    • To address this concern, users can contact the QoQo AI team and inquire about compatibility with specific tools or express their preferences.

Addressing these concerns and seeking clarification from the QoQo AI team can help users make an informed decision based on their individual requirements and considerations.

Potential Future Developments

Looking ahead, QoQo AI has the potential for future enhancements and developments based on industry trends and user needs. Here are some possibilities:

  1. Integration with More Design Tools:
    • Expanded compatibility with popular design tools and platforms will allow for seamless integration into designers’ existing workflows.
    • Integration with tools like Sketch, Adobe XD, or InVision would enhance the user experience and increase the tool’s user base.
  2. Collaboration and Team Features:
    • QoQo AI could introduce features that facilitate collaboration among design teams, enabling multiple designers to work together seamlessly.
    • Team-specific personas, shared journey maps, and collaborative interview script generation could enhance teamwork and foster a more efficient design process.

These potential developments indicate the direction in which QoQo AI could evolve, but the actual implementation of these enhancements would depend on various factors, including user feedback and technological advancements.

How to Use QoQo AI

To use the AI tool, simply enter specific details about your persona, such as the profession, location, demographics, or experience level, into the Figma plugin. Once you click “generate”, the AI starts generating a comprehensive description of the persona, which is then copied to the canvas as editable nodes for further customization.

For UX copywriting, you can specify the context, type of copy, and tone of voice, and QoQo will generate three options to select from. The chosen copy can then be directly integrated into your design.

Best Practices for QoQo AI

When using the AI UX design companion , it’s best to input specific and detailed prompts to get the most relevant outputs. It’s also recommended to use it as a supplementary tool to your own research and design processes, rather than a complete replacement. Finally, always remember to check the accuracy and relevance of the AI-generated content before integrating it into your final design.

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